Monday, March 27, 2006

Pointless research alert

The culture of further education varies greatly depending on the individual character of the institution, the city, the country in which it operates. One university may have a theology department, whereas one of the newer universities may run courses in golf course management or something.

However, what is surely a universal phenomenon across the globe is the existence of a Department of the Bleeding Obvious - which can be found, if not in every city, at least in every country.

Here's the latest example - from a team led by psychology professor Maria Lucia Souza-Formigoni* of the University of Sao Paulo:
"People who mix alcohol with energy drinks like Red Bull can often feel less drunk than they really are..."
These academics don't get out much, I suppose.

*Controversial pioneer of the duh-huh method in social science research.

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